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Abstract

This study examines the factors that influence charitable behaviour in the Canadian context. Using the 2013 General Social Surveys on Social Identity and Giving, Volunteering, & Participating, I examine how variations in one’s human, social, and cultural capital influence the decision to volunteer and give. I find that all three forms of capital are important predictors of charitable behaviour. In particular, I find that education, network size, belongingness, trust, goodwill, valuing arts and culture, religiosity and political interest are significant determinants of both volunteering and giving. Across all models of giving, volunteering, and hours volunteered, organizational participation is the strongest predictor of charitable engagement. Finally, I investigate self-reported reasons for charitable engagement, and find that the majority of individuals cite altruistic reasons rather than economic motivators. My paper contributes to the understanding of what factors influence charitable behaviour, which provides insights to resource-constrained organizations seeking to optimize volunteer and donor recruitment. On a larger scale, the findings of my paper can be used to inform policy that seeks to increase charitable engagement in Canada.

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